Developer Services

Research

• Site selection and analysis
• Market driven project analysis
• Competitive product review
• Financial rate projections
• Price point benchmarking
• Rental market analysis

Planning

• Strategic plan creation
• Land use analysis
• Pricing strategies
• Political/zoning related recommendations
• Unit mix, type, design and size determination
• Property and floor plan design analysis
• Parking and amenities integration strategies
• Finishes, fixtures and appliances analysis
• Upgrade program creation and implementation

Sales

• Experienced sales team professionals
• Pre construction sales programs
• Prospecting strategy and coordination
• Sales event planning
• Buyer extras and upgrades selection programs
• Develop and implement broker programs and services
• Buyer and prospect demographic database

Administrative

• Sales reporting system
• Earnest money collection and record keeping
• Contract administration and disbursement routing
• Escrow deposit management and accounting
• End loan finance firm support
• Closing checks and documentation coordination

Management

• Project and construction management
• Unit pricing management
• Install and supervise on-site sales center and support staff
• Detailed tracking and reporting of key sales barometers
• Buyer closing, coordination and final walk through scheduling
• Developer to homeowners' association transition direction
• Facilities management and maintenance sourcing
• Buyer and prospect feedback systems

Marketing

• Marketing plan creation
• Consumer prospect identification and targeting
• Property brand identity and positioning strategies
• Referral and buyer incentive program
• Pre construction preview sales programs
• Design of marketing/sales center and furnished model environments
• Creation and implementation of integrated marketing campaign tools, which include:
  • Property logos, newspaper & online ads
  • Direct mail tenant presentation packages
  • Brochures
  • Stationary
  • Business cards
  • Broker flyers
  • Signage
  • Web sites
  • Online marketing
  • Media planning
  • Advertising concept design and public relations